Caroline Koppelman
Why This College Essay Question Guide and ...

Why do you want to go to school here? If there’s one prompt you are certain to write more than once, it’s this one. This prompt comes in a few different flavors, but at the end of the day, they all want to know why their school is the perfect school for you and why you’re the perfect student for them. No pressure or anything.

Caroline Koppelman
Official Common App Essay Guide 2024-2025

We’ve spent the last few weeks breaking down the Common App essay prompt by prompt, and today we’re going to give you our ultimate guide to writing the Common App essay. There might be seven different prompts, but ultimately, all schools want the same thing from their applicants’ Common App essays: a story.

Caroline Koppelman
Rejected Early Decision from Columbia 2023

Getting a rejection in the Early Decision round is definitely not easy. But the good news is, it’s really just the start, and that one rejection has no bearing on how you’re going to do with other, similarly competitive schools. The thing about Early Decision is it comes alone and it comes first. It’s sometimes easier to tolerate a rejection when it’s preceded by several acceptance letters. College admissions are extraordinarily competitive these days and the Ivies are just more competitive than any other time or place in history. That’s it. It doesn’t get harder. And Columbia in particular has just a 4% acceptance rate! So, if you’ve been rejected in the Early Decision round, don’t despair. We have some advice about how you might go forward. (And don’t worry, it’s really not that much more work!)

Caroline Koppelman
Deferred by Harvard — Now What? (2023-24)

If you’ve been deferred by Harvard, you are not alone. Harvard is notorious at this point for deferring an enormous percentage of early admission applicants. While most elite colleges with early admissions programs, like early decision and early action, only defer students they are seriously considering for the next freshman class, the statistics Harvard has released on early admission suggest that they take a very different approach.

Caroline Koppelman
Writing the “Why This College” Essay

Even though every college has slightly different supplementary application materials, you’ll likely run into a variation of one question more than any other: “Why do you want to attend this school in particular?” It’s every institution’s way of saying, Let’s cut to the chase. Why us?

entrepreneurship

Impressive High School Internships in Entrepreneurship

We work with our clients to get ahead of the competition by building impressive resumes. Part of this requires cultivating a highly specific brand centered around a niche academic area. Entrepreneurship is a great specialty to pursue throughout high school. We recommend aligning your classes and extracurriculars around the area and then applying directly to programs and majors that are a natural extension of your specialty. One way to strengthen your resume is to land an impressive internship.

Best Colleges if you Want to Start a Business

If you already know you want to start a business, where you go to college really matters — especially if you want to build a big business with investors, dozens or even hundreds of employees, and a big fancy office with a big fancy chair. Even if you aren’t eyeing that comfy chair behind a big desk, if you want to start a business in the next few years you should plan to build up your entrepreneurial credentials while pursuing your undergrad.  

How to Build Out Your Extracurriculars for Entrepreneurship

Entrepreneurship. Not just an impossible-to-spell word! It could also be… your major. We don't want to lie to you. Entrepreneurship as a major can be a risky choice. Schools read that and think Bill Gates or Mark Zuckerberg. Not because of your clear genius, but because you kids are more prone to dropping out of college to pursue your dreams. So how can you counteract these malicious, untrue stereotypes? By proving you’re in it to win it. How can you prove you’re in it to win it? Extracurriculars.